Hi, I'm Nabil Bertal. From leading global digital transformation at Deutsche Bank to shipping AI-powered products from scratch, I bridge the gap between business strategy, emerging technology, and measurable adoption.
Executive Profile / CV
Frankfurt · Enterprise AI90%
Frontline adoption
Deutsche Bank
€500k
Annual value unlocked
Deutsche Bank
~1,000
Enterprise users · 4 regions
Global rollout
0 → 1
GenAI product shipped
RIADIS
AI products, enterprise transformation and new ways of working — built, led and adopted at scale.
Leading Global Digital Transformation
Led a global change-management workstream across four regions, covering approximately 1,000 employees, achieving 90% adoption and €500,000 in annual savings.
90%
Adoption
€500k
Annual savings
4
Regions
Yasmine El Amrani
online
WhatsApp Business
RIADIS replies in French and Darija · escalated to the team on strong signals
RIADIS
Hello Yasmine. We still have 3 two-bedroom units within that budget. What timeline are you buying on?
2:28 PM
I want to buy before the end of the month. I have a 40% down payment and I'll be in Marrakech on Monday.
2:31 PM
RIADIS
Great. I can arrange a viewing on Monday. Would 2 PM work?
2:31 PM
Yasmine El Amrani
🇫🇷 Paris · MRE
86/100
Commercial intelligence from unstructured signals
Transforms unstructured buyer conversations into structured signals, prioritised opportunities and recommended sales actions for real estate developers. Built from customer discovery to production MVP.
399
Real prospects
11
Developers
77
Priority opportunities
Three disciplines. One outcome: value that lasts beyond the pilot.
01
Use-case discovery, GenAI adoption and AI-enabled process design — redesigning how work gets done, not just adding tools.
02
Prosci / ADKAR-based change: stakeholder mobilisation, communications, training and reinforcement at global scale.
03
Business cases, value models and post-launch tracking so every transformation proves its return.
On AI adoption, building products, and leading meaningful change.
Bridging the GenAI Chasm: From Sandbox to 90% User Adoption
Change Management Is the Real AI Infrastructure
From Buyer Conversations to Signals: Building an LLM Product in Production
Perspectives
Models are rarely the bottleneck. Workflows, incentives and trust are. Adoption has to be designed as deliberately as the system itself.
If you can't say what changes in the P&L, the pilot will become a demo. Quantify first, then build.
Having shipped an LLM product end-to-end, I know where AI breaks — and how to set expectations that survive go-live.
From finance and systems to enterprise change and AI products.
2025 — Present
Founder & AI Product Lead
LLM commercial intelligence platform for real estate developers.
A foundation in engineering and finance. A continued focus on AI.
2003 — 2008
ENSA Marrakech
2010 — 2011
Gloucestershire University, London
2025
Wharton Online, University of Pennsylvania
2025
Udacity / Accenture
English C2
French C1
German B1 · Goethe
Arabic / Darija Native
